KAB, Ad Council partner with Unilever to promote recycling bathroom products

Keep America Beautiful , Stamford, Connecticut, and the New York City-based Ad Council, along with the consumer products company Unilever, , co-headquartered in Rotterdam and London, have launched a public service announcement campaign focusing on the benefits of recycling packaging and containers typically found in the bathroom. According to a survey released by the Ad Council, bathroom products like shampoo bottles, toilet paper rolls and toothpaste boxes are significantly less likely to be recycled than kitchen products.

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